Jodi McDermott
Jodi has been working in web analytics since 2002 and joined Clearspring Technologies in September 2007 as the Director of Analytics. Jodi’s role is to shape and develop Clearspring’s analytics offerings around measuring widgets and to drive the analysis agenda to optimize the Clearspring platform. Prior to joining Clearspring, Jodi oversaw the web analytics team at the online cell phone retailer InPhonic and also worked in the Consulting Services group of Visual Sciences. For five years prior to that, Jodi managed the Business Solutions team and oversaw the implementation of the first off-the-shelf web analytics package at USATODAY.com. She is an active member of the Web Analytics Association and co-chairs the Social Media Standards subcommittee.
